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Continuit Web
The Modernization Framework — Modernize

Replace an outdated website without starting your systems over.

Modernize is Continuit Web's website rebuild service for established businesses with an outdated site. Canvex Studio designs and builds a fast, mobile-ready custom site on Astro and React, connected to the CRM and tools you already use. You get a modern site that protects your search visibility, without replacing the systems that already work.

Not sure whether you need a rebuild, a redesign or an integration? The free assessment is a good first step.

Signs you need this

  • Your site is hard for anyone on the team to update without calling a developer.
  • Pages are slow on a phone, and visitors leave before the page finishes loading.
  • The site still reflects who you were five years ago, not the business you run now.
  • Inquiries from the contact form land in an inbox instead of your CRM.
  • A client or partner has looked you up and the website did not match your credibility.
  • You are on a template or platform that limits layout, structure or integrations.

Rebuild, redesign or integrate?

These are three different jobs. Picking the right one saves money and risk.

Rebuild, redesign and integrate compared by when each fits, what changes, what stays and the main risk
RebuildRedesignIntegrate
When it fitsThe platform is hard to update, slow, or cannot be fixed in placeThe platform is sound but the design or messaging is datedThe site works but does not talk to your CRM or other tools
What changesCode, design and structureLayout, visuals and copyConnections between the site and your tools
What staysYour content, domain and business systemsThe platform and underlying codeThe site and the tools you already use
Main riskLost search traffic without a redirect planSpeed and structure problems remainDepends on what each tool allows

Integration without a rebuild is covered inLegacy System Integration.

What is included

  • Custom React and Astro architecture. No generic templates, so the structure fits your business.
  • Legacy website replacement. Your outdated platform is retired without losing the content that works.
  • Performance-tuned build. We target Lighthouse 90+, so pages load quickly on a phone.
  • Responsive design from 320px to 4K. The site works on small phones and large displays.
  • Connections to your existing systems. New inquiries reach the CRM or tools you already run.
  • A migration plan for search. Redirects, metadata and a sitemap protect the visibility you have.

What changes for visitors and for your team

Visitors get faster pages, a layout that works on a phone and a clearer path from landing to inquiry.

Your team gets inquiries that flow into your systems, text and images they can edit in Sanity, and a site that is monitored and maintained after launch.

Performance standards

We build to a Lighthouse 90+ performance target and test layouts from 320px to 4K. We check results on the finished build, not on a mock-up.

How rankings are protected during a migration

  • A redirect map sends each old URL to its new page with a permanent (301) redirect.
  • Titles, descriptions and headings that already work are carried over.
  • A fresh sitemap is published and structured data is kept or improved.
  • After launch we check how the site is crawled and fix what breaks.

No migration can promise identical rankings. These steps remove the avoidable losses. The wider search work sits in Get Found.

Why Astro and React

Astro sends mostly plain HTML to the browser, which keeps pages fast. React is used only where a page needs interaction, such as a calculator or a form. The result is a custom site that is quick by default and interactive where it matters.

How it works

The work follows the Continuit Methodology.

  1. Scope and discovery (Week 1). We audit your site, map your lead capture and agree a blueprint. You share access, goals and the tools you use.
  2. Parallel build (Weeks 2–3). Canvex Studio designs and builds while Automate Shift and FEDLIN prepare the connections and hardening. You review the staging site.
  3. Security review and launch (Week 4). We test, run the redirect plan and switch DNS. You approve the launch.
  4. Managed operation. We monitor and report. You tell us what changes in the business.
  5. Graduate as you grow. You add scope as needed.

How this connects to the rest of Continuit

A new site is the base for the other pillars. Get Found builds structure for search and AI answers into it, Automate routes the inquiries it receives, and Protect & Optimize hardens and monitors it. The packages show how the scopes are bundled.

Frequently asked questions

How long does a website rebuild take?

A website rebuild typically takes two to three weeks. Our published process for the full engagement across web, automation and security runs roughly four weeks from scoping to initial launch: one week of discovery, two weeks of parallel build and one week of security review and launch. The exact time depends on the number of pages and integrations.

Can we keep our current CRM and other tools?

Usually, yes. A modern front end does not require abandoning the CRM, scheduling tool or internal system your team already uses. Where it makes sense, we connect the new site to those tools instead of forcing a migration. What can be connected depends on what each tool allows, which we check during discovery.

How do we launch without losing search traffic?

We map every old URL to its new home with permanent (301) redirects, carry over page titles, descriptions and headings, publish a fresh sitemap, and check how the site is crawled after launch. Where a URL can stay the same, it does. No migration can guarantee identical rankings, but these steps remove the avoidable losses.

Do we need a full rebuild, or is a redesign enough?

If the platform is sound and fast but the design or messaging is dated, a redesign may be enough. If the platform is hard to update, slow on mobile or cannot be fixed in place, a rebuild is the honest answer. The Modernization Assessment and the discovery phase are where we make that call with you.

Why Astro and React instead of a template or page builder?

Astro sends mostly plain HTML to the browser, which keeps pages fast, and we use React only where a page needs interaction, such as a calculator or a form. A custom build avoids template limits on layout and structure. Templates and page builders can be a fair choice for some sites; we build custom for established businesses.

What can our team update after launch?

Your team can change text and images themselves using Sanity, a content editing tool. Design and code changes are made by Canvex Studio. Managed operation after launch is part of the model: the team monitors performance, keeps security current and sends regular reports.

Start with the free assessment, or read the general FAQ first.

More answers are in the general FAQ.

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